How Can We Make Good Contagious?

Publicis Groupe Asia, chief creative officer Calvin Soh

Biography

Calvin Soh

Calvin Soh has been with the Publicis Groupe for 14 years. Having won over four hundred international, regional and local creative awards, he ranks among the Top 10 Influential Creative Directors in Singapore. More…

About This Talk

We are living in exponential times. Recessions are now shorter and China will be the largest English speaking country by 2017. That means business models must change. So how do we copy these successful models to market a force for good?